Posten

Nån Där is a book exploring the communication of tomorrow. A compilation of writings from various persons within their specialist fields relating to communication. It was Umlauts task to create a poster and invitation for the launch of this book.

We based the design around the physical communication and make up of the book itself. By counting every single character in the book we were able to visually represent the results as a certain size circle. This circle represented a direct relation to how many times each character was used in the book. The largest circle being A, the second R and so on.

We applied the same thinking to the invitation.